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Portfolio: Print Collateral

Background

Persona International provides training and consulting to companies and organizations in 38 countries throughout the world. Their methodologies and training applications help companies execute their business strategies by integrating corporate strategies with processes, technology, and people.

Challenge

They needed a cohesive collateral system to provide an in-depth company overview, and accommodate a series of different training modules, programs and authors. The collateral system also had to be adaptable for printing in several languages.

Solution

We developed a Persona Overview brochure/folder system that was designed for multiple language applications, and to serve as a foundation for an extensive and orchestrated system of programs and training modules. The new system was designed with the flexibility to be adapted to various cultures and languages, and to incorporate an ongoing stream of new programs and authors into the Persona line-up.

Case Study 04: Persona International

Capabilities Brochure

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